3 months ago, Creative Tourist approached HackMyBusiness for support developing the business: addressing some practical business structure and process issues with the aim of enabling it to become more efficient, scale effectively and grow in a sustainable way. Manchester-based Creative Tourist Limited is a successful publishing, events and communications agency that helps put cultural destinations […]
Hack Squad brand specialist Simon Strong considers what people mean when they talk about a BRAND … I spent my formative business years in advertising (Saatchi & Saatchi, Bates UK, 141 WorldWide) and everyone talked about Brand. They talked about Brand Values, Brand Hierarchies, Brand Visions, Brand Onions, Brand Strategies, Brand ID’s, […]
Hack Squad sustainability and energy expert Mark Woodward muses on the energy usage for his business … While gazing out of my office window I am mesmerised by the relentless rotation of our two wind turbines. They symbolise all that we have achieved so far in our quest to develop a sustainable […]
If you ask around about what innovation actually is, you may well get many different answers. One common answer you will probably get is that innovation is linked to creative idea generation (some call that ideation). Whilst creative ideas are important (for us it this is encapsulated within ‘re-imagining’ or even ‘imagining’), we believe that […]